C index
CIP
The Benefits of Exercise
Exercise is an important part of a healthy lifestyle. It has numerous physical, mental and social benefits that can improve the quality of life. By engaging in regular physical activity, people can improve their physical health, reduce stress and anxiety, and even increas......
18/07/2023 
1043 
Emily
client capital
Introduction
Customer capital has become an emerging concept in the business world. It is defined as the set of shared values and actions between a business and its customer which empower them to create and capture value together. Many businesses are recognising that creating customer capital al......
Co-branding strategy
Cooperation Brand Strategy
In todays competitive business environment, it is essential for companies to devise strategies that capture the imagination of consumers and distinguish the company’s products and brands from their competitors. One of the most effective ways of doing this is by forming......
Chinese Brand Relativity
？
Introduction
This paper will analyze the current state of Chinese-style brand building, the challenges for such brands when competing in the global market, and how these brands can be used to promote Chinese culture and products. The paper will also discuss how business operations and marketing......
China old name Number
The Chinese Traditional Businesses, also known as laozihao in Chinese, have been around for centuries and are honored for the culture and quality products they provide. These businesses have a rich history and have survived various political, economic, and social changes throughout the years. They......
Corporate Brand Maintenance Strategy
Maintaining a Brand Strategy for Businesses
For any business, maintaining a strong brand is essential to its success. Building a brand is about more than just creating an attractive logo and slick marketing campaigns. It’s an ongoing effort that requires disciplined, thoughtful execution.
A bra......
cross marketing
Cross-Selling:
Cross-selling is a sales technique that businesses use to promote and encourage the purchase of additional products or services to those customers who have already made a purchase. It plays an increasingly important role in providing a reliable and steady source of revenue. More an......
cultural marketing
The Role of Culture in Marketing
Marketing is the process of promoting products and services to consumers, businesses and organizations for the purpose of securing sales and increasing profits. Although there are a variety of marketing strategies available, all strategies have one major component......
custom marketing
Customized marketing
In today’s fiercely competitive market, companies are striving to be unique and stand out in order to capture consumer attention and gain market share. One of the most powerful tools to help companies differentiate themselves is customized marketing.
There are numerous bene......
color marketing
Color Marketing
Color has become an integral part of marketing and is used to influence the behaviors and perceptions of consumers. Natural associations with colors allow marketers to effectively convey a message in a powerful, yet nonverbal way. Despite the lack of language, color can evoke an e......
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