Search results for keyword: saturation
market life cycle
Introduction
A product lifecycle is composed of all stages of a product or brand from its introduction to the marketplace to its decline. Companies introduce new products or services with a view to increase consumer demand, and then transform that introductory interest into success and profitabil......
15/07/2023 
1064 
Sophia
Combined analysis
Introduction
Marketing is a vital component of any business operation since it helps create customer awareness of a company’s products or services and persuades customers to purchase them. It has been widely acknowledged that to reach effectiveness in the marketing process, integration of the tw......
stock market bubble theory
What Is Stock Market Bubble?
A stock market bubble is a situation in which the price of a security or asset deviates from the intrinsic value and rises or falls sharply. It is often characterized by a period of rapid price increases followed by a sharp decline or crash in the market. The term is ......
insurance density
Insurance density is a useful tool for measuring the extent to which different markets are saturated with insurers. It is typically calculated as the number of insurers (or lines of insurance offered) divided by the population of the market. A higher insurance density indicates more competition am......
Product Conversion Curve
Product conversion Curve
Product conversion is a measure of the effectiveness of a marketing campaign. It is a measurement of how many customers, who have seen a particular advertisement or marketing message, have made the decision to purchase the product. A conversion curve gives marketers a mea......
firm theory
Oligopoly theory
Oligopoly theory is a branch of economics that studies the behavior of firms that operate in an oligopolistic market structure. Oligopolistic markets are characterised by a few large firms that have significant influence on market pricing and market outcome. Many firms in the oli......
price mechanism
Price Mechanism
Price mechanism, also known as market mechanism, is a type of economic system that sets prices of goods and services through the forces of demand and supply. This system forms a primary basis of most popular economic systems that are in place today such as capitalism, socialism, a......
Kassel Business Cycle Theory
Kondratieff Cycle Theory
Kondratieff Cycle Theory is a long-term economic cycle theory developed by the Russian economist Nikolai Kondratieff. Kondratieffs main objective was to explain economic cycles, which he defined as long-term economic fluctuations. Kondratieff created a model of economic de......
Economies of scale
Introduction
Enterprise scale economy refers to the significance and rate of the increase in the total economic benefit of an enterprise when its scale of production is expanded under certain conditions. When the production scale of an enterprise increases, the total return will increase, but the......
strictly dominant strategy
Strict Dominance Strategy
Strict Dominance is a game theory strategy used to analyze how a decision maker should act in situations of conflict. It is a fundamental solution concept in game theory and is based on the idea that one of the parties involved can make decisions that eliminate any ratio......
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