Plastic and Overpackaging
As the environment has become a critical issue of concern, overpackaging has become a major cause of complaints and regulations around the world. Across all sectors, industries, and markets, consumers, businesses and policymakers are looking for solutions to help eliminate excessive packaging, reduce waste and promote sustainabilty all over the world.
Overpackaging can be seen in the form of excessive plastic, wrapping, boxes and other materials meant to protect and transport goods. Not only does overpackaging have major environmental impacts that should be addressed, it also has significant economic costs. It has been estimated that overpackaging may account for up to 30% of the total cost of goods due to the amount of material and energy used.
Plastic packaging is the most prolific material used in overpackaging and also has significant environmental impact. The production of plastic alone has been estimated to account for up to 3% of the world’s total carbon emissions. Over and above this, when plastic packaging is disposed of, it often winds up in landfills, the oceans or strewn on beaches and streets.
The consequences of these types of activities are multiple, but include destruction of marine habitat, increased levels of oceanic pollution, decreased water quality and loss of aesthetic value. Beyond this, when plastic becomes part of the food chain, via direct eating by marine creatures, it can also have major health implications as the chemicals in plastics can be toxic to humans.
The negative impacts of overpackaging and plastic packaging must be addressed on an urgent basis and this can be achieved through a combination of changes in regulation, better understanding of waste management and smarter product design. In terms of regulation, the European Union’s Plastics Strategy is considered a major step in the right direction. This strategy set ambitious goals to reduce plastic pollution and includes plans to dramatically reduce plastics in single-use packaging.
Though increased regulations are important and necessary, it is often the power of industry leaders and consumers that can drive change faster. All major companies have a responsibility to promote sustainability and reducing overpackaging is essential to achieving this.
Consumer behaviour also plays an important role in the fight against overpackaging as it has become increasingly clear that consumers are more likely to purchase products that minimize the amount of packaging used.This sentiment has been seen in many surveys, which suggest that the majority of shoppers now prioritize products that are packaged sustainably and are looking to purchase products in environmentally friendly packaging.
Overall, the issue of overpackaging is complex and disheartening. It is obvious that we are dealing with a global challenge and it is clear that multiple factors must be considered if we are to make meaningful change. From regulation to business practices to consumer awareness and activism, we must all work together if we are to make any headway in this fight.
