H index
horizontal marketing
Horizontal Marketing
Horizontal marketing is an innovative strategy that is used by companies to target a larger number of potential customers and increase brand recognition. It is the process of using a combination of existing marketing channels and relationships to market products or services t......
17/07/2023 
1025 
Sophie
heart marketing
Marketing Strategies for B2B eCommerce Business
Business-to-business (B2B) ecommerce has become an integral part of the modern market. Establishing a successful B2B ecommerce store requires an integrated approach to a wide range of marketing activities, from social media and search engine optimiz......
harry potter marketing
The Harry Potter Franchise and Its Impact on Modern Marketing
The Harry Potter franchise, which includes the books and films, are a worldwide phenomenon and perhaps one of the most successful marketing campaigns ever created. As the story of a young sorcerer, his friends, his enemies, and their......
holiday marketing
Holiday Marketing
The holiday season is one of the most anticipated and profitable times of the year for businesses. From Christmas to New Year’s, from Valentine’s Day to Thanksgiving, retailers and online shops have the opportunity to boost their sales and draw in more business. With so many ......
Hunger marketing
Starvation Marketing
Starvation marketing is a marketing strategy that involves shutting down a companys normal marketing activity, thereby creating a sense of scarcity, in order to increase customer demand. The technique is used to create urgency and draw attention to a product or brand and driv......
high street model
Retail Street Model
Retail Street is a new concept for incorporating physical, interactive and digital retailing. By combining all the elements of a physical retail experience, on-line convenience and technology-driven interactive experiences, Retail Street creates a unique and unforgettable jour......
Hendon Negotiation Strategy
Introduction
Negotiation is an essential part of any business transaction or interaction. It is a process by which two or more parties with differing needs or interests come together to create a mutual agreement. Whether negotiating the price of a car or a new employment contract, successful nego......
hypothetical closing method
The Contract Law of United States
The United States is governed by contract law. All business contracts, whether they involve performing services or buying and selling goods, are subject to the legal principles of contract law. Contract law is an essential part of commerce and is essential for bus......
hermann simon model
Hilbert-Simon Model
The Hilbert-Simon Model provides a mathematical framework for understanding decision-making. The model was developed by the influential British economist Lionel Charles Moritz von Hilbert-Simon and is primarily used to describe the behavior of firms and their decision-making p......
Harmony marketing
Harmonious Marketing
In the current highly competitive market, marketing is one of the most important factors for business success. However, marketing should not be viewed solely as a sales-driven endeavor. In many cases, marketing efforts should also take into account a holistic approach which c......
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