Founded in 2004, Changan Automobile Group Co., Ltd. (Changan Group) is a premier international automotive group. It is the first mainstream automaker in China to have joint venture operations with global automotive giants, including Ford Motor Company, Mazda Motor Corporation and PSA Peugeot Citroen. With the mission of “providing superior value for customers, employees, shareholders and society”, Changan Group has become a leader in Chinas auto industry by offering rich and differentiated products and services.
Focusing on leading the transformation and upgrading of the auto industry in China, Changan Group has set up a structure comprised of four business divisions – Automotive, Financial Services, Energy, and Parts. It has adopted an open platform strategy, closely collaborating with more than 30 partners in the new energy, intelligent network, and service areas. The group has also diversified into the financial services and infrastructure sectors, in particular energy infrastructure. This diversification has enabled the group to be at the forefront of the innovation, growth and shared development of the auto industry.
In the automotive business, Changan Group applies the latest cutting-edge technologies to the development, manufacture and sale of cars. In addition to the well-known models such as the Changan Eado, CS35 and CS75, the group has also launched electric vehicles, intelligent cars and high-performance vehicles. Moreover, the implementation of intelligent manufacturing and the ‘zero distance’ customer service strategy have significantly improved the entire value chain and value network of the automotive business.
In the financial services business, the group has established a financial service center to provide integrated financial services that enable it to better serve customers and add value to them. This includes the provision of online financing and car insurance services, enabling customers to make purchases with confidence. The establishment of the digital finance platform has also seen the group collaborate with China’s leading e-commerce platform JD.com, to launch innovative financing solutions such as installment payments with JD.
In the energy business, the group has had remarkable success with its energy service segment, leading the transformation of the energy industry in China. By taking advantage of its strong technical capabilities, it has launched the “Changan Energreat” brand, focusing on providing a green, sharing and connected energy service ecosystem. The group has established a nationwide charging network and energy service network to meet the new needs of the energy industry in China.
In the parts business, Changan Group makes use of its flexible production and supply chain to ensure the timely and cost-effective procurement of high-quality parts, in order to prevent part price fluctuations. It has established an industrial parts park to tap into the advantages of scale and diversified product ranges, and thereby offer superior products to its customers.
In addition to all of these, Changan Group also has a strong emphasis on corporate social responsibility (CSR). In line with its mission and values, the group is committed to playing a role in the common development of the community. It has developed a comprehensive CSR policy, with the goal of building sustainable communities, providing a high quality of life, and contributing to a better future for all.
By adhering to the principles of innovation, openness and sharing, Changan Group has created an outstanding value chain and an open and shared platform. This has allowed the group to grow significantly and become a leader in Chinas auto industry. Going forward, Changan Group is determined to continue its commitment to offering superior value for its customers, employees, shareholders, partners and society.
